DAVINES

What is Davines? The delicate fragrant professional hair care line, offers the maximum impact for both natural and extension hair for restoring, maintaining, and improving all hair types. Offering this retail line to each guest gives an opportunity to duplicate the hair produced in the salon, in their own home. From daily cleansing, to nourishing treatments, to styling, Davines offers a diverse selection for all hair types.

The formulations favor the use of ingredients of natural origin, are generated with renewable electric energy and packaged minimizing the environmental impact, inspired by the ideal of Sustainable Beauty as an inseparable unity between Beauty and Good.

Davines, believes that the balance between beauty and sustainability, what they call “sustainable beauty”, can improve lives and the world around us. As we create beauty we also have a responsibility to respect the beautiful earth that allows us to do so. We like to say create beauty all while we respect our mother. Partnering with companies like Davines, allows us to serve our clients with the absolute best outcomes for both their hair and spirit!

Beauty + Sustainability, the inspirational concepts for each of their projects — from formulation to design, to ethics and customers.

FORMULA 18

If you want to experience a conditioning treatment unlike any other, Formula 18 and it’s advanced technology has developed just that. Not only does our salon retail the entire professional hair care line, we also include the bond building additive in our chemical services to improve and maintain the integrity of the hair.

“FORMULA 18 is a chemically resilient material that ionically binds to the hair’s cuticle and offers long-term protection from harsh hair color, free radicals, peroxides, and environmental stressors. Damaged hair has a raised cuticle, while healthy hair has a smooth, closed cuticle. FORMULA 18 penetrates between uplifted scales in the cuticle to create a stapling type effect with a smoother, healthier appearance. FORMULA 18 is a blend that creates a highly effective hybrid biopolymer to aid in reducing and fixing damage done to the cuticle while simultaneously strengthening the hair fiber.”

As Formula 18 is sold exclusively in salons, we at Gentry Salon have partnered with the premium hair care company to offer the best to our guests.

GENTRY SALON